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Affordability is necessary, but it doesn’t establish value. Before proceeding, I’d want evidence from completed sales of comparable studios, ideally in the same building or very nearby. Asking prices can remain high even when actual buyers are negotiating substantially.

I’m comparing proposals to sell a Bogotá townhouse expected around COP 1,702,000,000, and the fee differences are making the decision harder rather than easier. The cheapest proposal excludes several transaction tasks; the highest includes photography, buyer qualification, negotiation and...